Search Engine Marketing
Maximize Digital Marketing with Search Engine Marketing
Search Engine Marketing is a Paid Digital Advertising Model for Maximum Results
Pay-Per-Click
Search Ads
Pay-Per-Click ads (PPC, for short) is a form of digital advertising on the web. PPC Search Ads are text-based ads which appear prominently in search engines (Google, Bing, Yahoo, Yelp, etc). With PPC ads, your business is listed at the top of keyword searches. PPC ads offer a quick turnaround and immediate results. A well designed search ad campaign make the most efficient use of your budget. PPC ad budgets can vary. Budgets can be itemized per day or per month. Typically, the more you spend, the more you gain.
Start with PPC Search Ads
Pay-Per-Click
Display Ads
Pay-Per-Click Display Ads are digital ads with illustrious images appearing on various places on the web. PPC Display Ads appear prominently on websites where your customers are visiting. With PPC display ads, your business pops up on screens. A well designed display ad will captivate your audience and compel them to click. Display ads offer a budget-friendly form of digital advertising and provide a secondary method of capturing customers. With PPC Display Ads, customers see what you offer. Great imagery is essential.
Start with PPC Display Ads
Pay-Per-Click
Call Ads
Pay-Per-Click Call Ads appear on mobile phones. Smilar to Search Ads, PPC Call Ads appear on search engines. When searching for a product or service on mobile devices, customers see a call ad and can simply tap to call your business. Call ads offer a convenient, hassle-free way for customers to connect with businesses. Call ads cut out the process of visiting a website or filling out a form. PPC Call Ads are the most direct method for mobile phone users to reach businesses. Like all PPC ads, budgets can vary.
Start with PPC Call Ads
Have Questions About Pay-Per-Click?
You may have heard of “Search Engine Marketing” or “Pay-Per-Click.” But what does it all mean?! Search Engine Marketing is web-based, paid digital advertising. When people search the internet for a product or service, you can pay to have an ad appear on their screen. Search Engine Marketing is a budgeted advertising model with 3 primary types of ads – Search Ads, Display Ads, and Call Ads. Search Ads are text ads that appear on search engines. Display Ads are graphical ads that should be visually captivating and appear on various websites. Call Ads appear on mobile phones and offer a convenient “one-touch-to-call” action for customers to easily contact a business. Search Engine Marketing is a budget-conscious form of Pay-Per-Click digital advertising.
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